Small Business blogging
Posted in Small Business on May 28th, 2009 by carolv – 1 CommentWhen I first saw this article I was wowed by the the following stat on small businesses (<100 employees):
While celebrities and the under 25-year-old population are flocking to Twitter, small business owners are just realizing the full potential of blogging. Use of blogs for specific business purposes more than doubled in the last 12 months, and 40% of small business owners now use this medium in their business.
But you have to keep reading to see that “use” means readership. I’d like to see the correlation to the 41% that actually have a web page.
I’m always skeptical of surveys when the sample size is 1210 and there were 27.2 million small businesses in the US in 2007 (Census data). However, think about some of the businesses you see every day in Raleigh-Durham, I can think of about 10 in less than 60 seconds that I know don’t have websites. What do you think the barriers are to getting businesses online? Is it cost? Technology?
I’m an internet junkie, if I can’t find your business online, then odds are that I won’t buy your products or services. If you’re a small business, or you know someone that is in dire need of a web presence, please contact me, I’d like to help.
